Google is a master of its game!

The biggest of the brands in the world are masters of understanding the local consumer sentiments.

For instance, recently Google took advantage of using a YouTube star to promote their search ads in India.

The below is a real clip of ‘Dancing uncle’ which went viral and was used by Google in ad.

With this fantastic initiative, Google proved it once again that:-

1. Leaders always lead from the front. They can see what many others cannot!

2. You don’t need millions to engage with your audience

3. Content, Content and content – Content is king!

Here is the link to watch the video:



#Google #youtube #marketingstrategy #contentstrategy

Published by: Zeeshan Sajid Amin

Zeeshan Sajid Amin is a Senior Media Professional with proven record of driving better revenues, productivity & profitability for the various companies he worked with. His key expertise Include (& go beyond) : Revenue generation, Ideation, Content, Partnerships & OTT. He has participated in launching major sales campaigns for several leading regional media houses/television channels, including ARY Digital, B4U Aflam, B4U Plus, NEO Cricket, Zee Aflam and Zee Film Hindi, contributing in recent years to multi-million $ revenue generation. Follow him on Linkedin:

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